Both VIG and NOBL are ETFs. VIG has a lower 5-year return than NOBL (10.71% vs 11.16%). VIG has a lower expense ratio than NOBL (0.06% vs 0.35%). Below is the comparison between VIG and NOBL.

Segment Equity: U.S. - Large Cap Equity: U.S. - Total Market
Issuer ProShares Vanguard
Net Assets $4.59B $33.31B
Expense Ratio 0.35% 0.06%
Management Style passive (index-based) passive (index-based)
Dividend Yield 2.12 1.96
Underlying Index S&P 500 Dividend Aristocrats Index NASDAQ US Dividend Achievers Select Index
YTD Return 14.25% 16.64%
1-Year Return 14.39% 15.95%
3-Year Return 11.63% 14.30%
5-Year Return 11.16% 10.71%
10-Year Return N/A 14.05%

VIG description

The Fund seeks to track the performance of the Dividend Achievers Select Index that measures the investment return of common stocks of companies that have a record of increasing dividends over time.

VIG returns

YTD Return 16.64%
1-Month Return 3.72%
3-Month Return 9.71%
1-Year Return 15.95%
3-Year Return 14.30%
5-Year Return 10.71%
10-Year Return 14.05%
VIG expense ratio is 0.06%.

VIG holdings

Top 10 Holdings (34.04% of Total Assets)

Name Symbol % Assets
Visa Inc Class A V 4.13%
Procter & Gamble Co PG 4.13%
Microsoft Corp MSFT 4.12%
Johnson & Johnson JNJ 4.01%
Walmart Inc WMT 3.86%
Comcast Corp Class A CMCSA 3.51%
McDonald's Corp MCD 2.82%
Abbott Laboratories ABT 2.73%
Medtronic PLC MDT 2.38%
Union Pacific Corp UNP 2.35%

NOBL description

The Fund seeks investment results, before fees and expenses, that track the performance of the S&P 500 Dividend Aristocrats Index. The Index targets companies that are currently members of the S&P 500, have increased dividend payments each year for at least 25 years, and meet required market capitalization and liquidity.

NOBL returns

YTD Return 14.25%
1-Month Return 1.68%
3-Month Return 8.40%
1-Year Return 14.39%
3-Year Return 11.63%
5-Year Return 11.16%
10-Year Return N/A
NOBL expense ratio is 0.35%.

NOBL holdings

Top 10 Holdings (19.13% of Total Assets)

Name Symbol % Assets
Roper Technologies Inc ROP 1.98%
Air Products & Chemicals Inc APD 1.97%
McCormick & Co Inc Non-Voting MKC 1.95%
Lowe's Companies Inc LOW 1.92%
Automatic Data Processing Inc ADP 1.91%
Dover Corp DOV 1.91%
Genuine Parts Co GPC 1.89%
Ecolab Inc ECL 1.87%
Brown-Forman Corp Class B BF.B 1.87%
Stanley Black & Decker Inc SWK 1.86%